Skip to content

The Importance of a Full Community Engagement Platform

From Digital Tools to Data Reporting and Analysis

Community engagement is one of the best ways to gather data and generate insights for a particular area on any sort of planning, environmental or infrastructure project. However, as you have gather all of that data, it’s important to be able to track the relationships you are building with each stakeholder throughout the process.

Consultation Manager works across a variety of industries and helps you better understand your stakeholders by making it easy for you to record, track, and analyze all of your data. This makes it quick and simple for you to view things like how many times someone has contacted you, who within your organization may already be speaking to them, what issues they have raised, and most importantly generate valuable reports and insights for your team in a way that’s easy to use and digest.

Premium mobile phone screen mockup template

I know what you’re thinking.  How exactly does all this work? Well here’s a real-life scenario. Imagine a City was planning a truly amazing vision for a park project that would allow everyone in the neighborhood an opportunity to come to enjoy the fresh air, ponds, and wildlife they intend to showcase. After gathering community feedback through Social Pinpoint, in person, and through other tools, their data was added to Consultation Manager.

Based on all of the initial feedback, they decided to set up music areas and host farmer’s markets on the weekends to continue engagement for the project. One of the main promoters is Beth. Beth lives by the park and has been super vocal, and offered amazing insights into how the park will affect the surrounding neighborhood. Looking at Beth’s profile in Consultation Manager, we can see a full history of Beth’s engagements with the City, compromising of survey submissions, community meeting attendance, phone calls, emails and more.

image-20200907-044558

The initial consultation period has now been completed and construction has begun on the new park, however, Beth has just called to let the city know that the bulldozers at 8 am just aren’t cutting it. Consultation Manager makes it easy for a city staff member to quickly lookup Beth’s profile and see every interaction you’ve had with Beth in one place. It can be quickly deducted that Beth’s been quite vocal on the project and her insights have been extremely valuable. Using Consultation Manager, you can then easily assign a task to someone on your team to reach out to Beth regarding her complaint and to the site supervisor to change the timing of bulldozer work. Just like that, you’re able to communicate and work with your stakeholders and team like never before.

Copy of Untitled

Imagine being able to do this for any and all of the projects that you are working on at any given time. By using Social Pinpoint and Consultation Manager together in unison, you’re able to gather feedback using forward-facing tools and better understand and use your data to be more successful and achieve better project outcomes. This is just the beginning of how technology allows us to use every tool available to not just be better planners,  but better engineers,  better community leaders, and better neighbors. I’m sure you are starting to envision how valuable this history is for all of your relationships with various types of Stakeholders from Government officials, business owners, first nations, and community members. If you’re interested in hearing more about how your project could use Social Pinpoint and Consultation Manager please feel free to reach out to us for a demo.

Subscribe to
our newsletter.

We send out a monthly round-up of the best stakeholder relationship management insights and trends. And, we promise that is all you will receive.

The latest stakeholder management insights

How You Can Enhance Social Value with an SRM
Traditional spreadsheets have proved to be a valuable tool in storing and managing stakeholder data. However, as businesses evolve, so do their requirements for effective stakeholder management.
The Value of Reflection and Building Positive Relationships
Effective communication and building positive relationships stem from knowing when to listen, speak and act. However, to understand how to interact well, you may need to dig a little deeper.
The Impact of Partially Completed Surveys in Stakeholder Engagement
If surveys are only partly filled out or contain unanswered questions from respondents, it can raise legal and ethical concerns that may influence and impact stakeholder engagement.

Start building better
stakeholder relationships.

Request a demo today.